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Value Of Marketing

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... There have also been dramatic shifts in economic focus in other areas. The government has invested heavily in recently told the New York City Council about community policing: "This police commissioner is not going to be put in a smoking) "simply pay up." The article explores how the government, despite its anti-smoking stance, can be an 1985. 3. Moore, Randy et. al. Botany; Second Edition. New York: McGraw Hill, 1998. the purchase of Applied Nanotech Inc. has not widened the vision of the organization and it might be limiting the great ...



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Sources list for VALUE OF MARKETING:

Anderson, D. & Bailey, B. Peeling the Orange: 4 P's of Marketing, Marketing through New Media. Learn.netWebsite. 22 April 2005 <[1]http://tolearn.net/marketing/productm.htm.>.
Marketing Communications

Gronoos, C. August 1994, From marketing mix to relationship marketing: Towards paradigm shift in marketing, Asia-Australia Marketing Journal, vol. 2, no. 1.
Relationship Marketing

Varadarajan, P.R. & Menon, A. (1988, July). "Cause related marketing: A co alignment of marketing strategy and corporate philanthropy." Journal of Marketing, 52: 58-74
Cause-Related Marketing

Gronroos, C. From marketing mix to relationship marketing: towards a paradigm shift in marketing. Asia-Australia Marketing Journal 2.1 (1994): 9-29.
A Well-Trained and Skilled Workforce

Gronroos, C. (1994). From marketing mix to relationship marketing: Towards a paradigm shift in marketing." Asia-Australia Marketing Journal, 2(1), p. 22.
Information Technology and the Small Business

 


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